Rewarding artistic risk
Innovation has been one of Situation’s four core values since the very beginning, and at the beginning, there was Ian Bennett... Ian Bennett, our first Creative Director, understood that innovation isn’t instant and that progress is often made through artistic risk. We know that change doesn’t always come easy, and it’s usually the product of trial-and-error. Over the years we learned that if a change was going to happen, then it’s up to us to carve more opportunities for innovation to thrive. We also learned that we needed to encourage more young voices to take creative chances so that they could lead the way once that path was carved. To motivate the leaders of tomorrow, we believe they should be rewarded today for their demonstration of taking artistic risks in their personal and professional pursuits. Through the Ian Bennett/Situation Cares Memorial Fund, we have created a path to supporting future young professionals who are stretching their imaginations in the present.
